Set in the quiet expanse of the desert, this campaign captured a moment of warmth and togetherness, where family members gather under softly suspended lights. The scene evoked a familiar rhythm: games played, stories shared, generations connected through gesture and presence. The styling was minimal yet intentional. Muted linens, candlelight, and thoughtful props reflecting the intimacy of a Ramadan night.

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Shot as both a visual narrative and product placement, the campaign framed Montblanc not just as a luxury accessory, but as part of cherished, everyday rituals that transcend age and time

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Credits

Production: Mille World

Director: Amel Guellaty

Set Design: Ibento Bureau